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[ about Senbaga ]

From Humble Beginnings to a Growing Group

The journey of Senbaga began in 1996 as Senbaga Agencies, a humble hardware business operating from home, founded by Mr. Ravichandran with a focus on B2B operations. Built on a foundation of dedication and a deep understanding of the hardware market, the business steadily grew.

 

In 2013, Senbaga expanded its footprint with the establishment of Senbaga Agencies in Pondicherry, spearheaded by Mr. Prakash. This marked a significant step in reaching a wider market and serving more customers.

A pivotal moment arrived in 2021 with the incorporation of Senbaga Home Depo Pvt Ltd. This formalized the growing enterprise and brought together the vision of proprietors Mr. Ravichandran, Ms. Senbaga, and Mr. Prakash, paving the way for new ventures and a broader scope of services.

Continuing its strategic expansion, 2024 saw the establishment of Senbaga Hardware as a dedicated distribution point, a partnership between Mr. Ravi and Mr. Selvaraj, strengthening the group’s supply chain and reach.

Central to Senbaga’s growth has been the forging of strong partnerships with leading brands. The group proudly onboarded Ebco in 2012, followed by Jaquar in 2020, WaterScience in 2023, and Dorset in 2024 for distribution. These collaborations allow Senbaga to offer a curated selection of quality products to its customers.

Looking ahead, July 2025 is set to mark the launch of Senbaga LifeSpaces, an upcoming venture that signifies the group’s continued evolution and commitment to providing comprehensive solutions for modern living.

From its modest beginnings, Senbaga has grown into a dynamic group, driven by a commitment to quality, customer satisfaction, and strategic partnerships, continuously evolving to meet the diverse needs of the Indian market.

[ company strategy ]

Our Philosophy

To empower every home and business with high-quality hardware, bath, and water solutions, delivered with expertise and exceptional service, enhancing living spaces and building lasting relationships.

Our Missions
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To be the most trusted and preferred partner for home improvement and building solutions in India, recognized for our comprehensive product range, innovative offerings, and unwavering commitment to customer satisfaction.

Our Vision
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Customer focus, quality, integrity, innovation, and continuous growth are the pillars of our values.

Our Values
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Experience Senbaga LifeSpaces! 👋